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Monday, August 11, 2014

[RUNWAY] NOXIUZ LIFESTYLE DEBUTS IN NYFW

Noxiuz Lifestyle Clothing, a Puerto Rican brand of "street wear", debuted at the infamous New York Fashion Week on Thursday September 4, at the Fashion Collective Gallery at the Helen Mills Theater in Chelsea. This was the first time a local "street wear" brand has presented in NYFW.



For the runway, Noxiuz presented their spring/summer 2015, ‘The Lifestyle’ inspired by 1980's electro and retro/modern vision of digital design as envisaged in the 80s. With colorful pieces at the collections center, the brand excelled from the rest of the designers that opted for sober and cool colors. "We want to present our Caribbean heritage" said Juan Alejandro, one of the designing duo of the brand,  "what better way than to bring all the bright colors and fruits that are part of the tropical style of Puerto Rico".

For the runway the designers, presented graphic tees, scarves, socks, shorts and linen pants. "We dress the classic man who enjoys fashion and pop culture, but with a tropical and urban touch" said Nelson Hernandez, the other designing half of the brand.

Noxiuz creations are limited, since they do not produce more than 60 items of each of their products. The local designers have also collaborated with other local brands and designers of the likes of Luis Antonio, which also presented in this year’s MBNYFW and renowned tattoo artist Juan Salgado.

For more information on Noxiuz products and brand log on to www.noxiuz.com or visit their showroom in NYC at Global Purchasing Group, 1133 Broadway suite 908, New York, NY.